Patriots and Seahawks bring the numbers!
This year's Super Bowl on CTV had everything a person could want in a game regardless of the sport; a great matchup, controversy and consistent back and forth entertainment right until the final whistle. Even the typically overhyped half-time performance delivered and attracted the largest audience of the evening.
Viewers tuned in and stayed tuned during the approximately 3.5 hours of game broadcast. While the games overall reach was consistent with previous years it was the average minute audience that showed a significant increase of 12% versus the previous year. Helping the AMA was the strong play of both teams that kept viewers glued to their screens. On average, viewers watched 4.5% more of the game this year than last year and 9.1% more compared to 2013.
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Cover image: sportsunbiased.com
Blog image: justjared.com